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Regional Marketing Manager (Spatial Biology)

10X Genomics

10X Genomics

Marketing & Communications
Netherlands · Remote
Posted on Friday, June 7, 2024

Regional Marketing Manager (Spatial Biology) - EMEA

About the role:

As a Regional Marketing Manager in the EMEA team, you will be instrumental in developing and executing marketing strategies to promote spatial technologies and products within the region. This role requires a blend of scientific understanding, marketing acumen, and regional insight to effectively engage our target audiences and expand our market presence. The ideal candidate will have strong technical knowledge in the area of genomics and have demonstrated experience localizing marketing programs for related markets.

What you will be doing:

  • Develop and implement comprehensive marketing strategies aligned with the company’s goals and local needs of the EMEA region to help achieve or exceed regional business objectives
  • Conduct market research and analysis to identify trends, opportunities, and challenges within the spatial biology research landscape in the region
  • Lead the creation and execution of marketing campaigns and promotional activities for spatial product lines, ensuring relevance and impact within the EMEA research communities
  • Build and maintain strong relationships with key stakeholders, including external: researchers, academic institutions, industry partners, and internal: sales, support, global marketing teams, to foster collaboration and support business objectives
  • Plan and execute regional marketing events, such as seminars, webinars, and conferences, to promote product awareness and generate leads working closely with the marketing event specialists
  • Track and analyze the effectiveness of marketing strategies, providing regular reports to management
  • Educate global marketing on local regulatory and compliance requirements
  • Drive demand & grow the marketing funnel in close collaboration with regional sales teams and distributors
  • Establish local regional operational processes and systems
  • Serve as the regional marketing point of contact for the spatial product lines

Minimum Requirements

  • Bachelors’ degree in Biology, Biochemistry, Marketing, Business or related field
  • Demonstrable experience in a field marketing role in the life science industry or related sector
  • Extensive knowledge of spatial technologies, applications, products and marketing channels in EMEA
  • Creative thinker with a strategic mindset and ability to solve complex problems
  • Key marketing skills including customer segmentation (i.e., needs assessments, profiles, personas, buying journeys), marketing program development/execution and program evaluation (metric framework)
  • Understanding of the sales pipeline and how to positively impact funnel conversion rates
  • Strong organization skills with the ability to meet challenging deadlines in a fast-paced environment
  • Excellent English communication skills (written / oral / presentation) and able to collaborate across multiple disciplines
  • Ability to travel as required to be successful in this field based role, expected to be at least 60% of time within the region

Preferred Skills and/or Experience:

  • PhD or Master’s degree
  • Experience in using a CRM system (ideally SFDC)
  • Advanced proficiency in Microsoft applications, especially Excel and PowerPoint
  • Additional European language skills, preferably German or French

#LI-REMOTE

#LI-KW1

About 10x Genomics

At 10x Genomics, accelerating our understanding of biology is more than a mission for us. It is a commitment. This is the century of biology, and the breakthroughs we make now have the potential to change the world.

We enable scientists to advance their research, allowing them to address scientific questions they did not even know they could ask. Our tools have enabled fundamental discoveries across biology including cancer, immunology, and neuroscience.

Our teams are empowered and encouraged to follow their passions, pursue new ideas, and perform at their best in an inclusive and dynamic environment. We know that behind every scientific breakthrough, there is a deep infrastructure of talented people driving the life sciences industry and making it possible for scientists and clinicians to make new strides. We are dedicated to finding the very best person for every aspect of our work because the innovations and discoveries that we enable together will lead to better technologies, better treatments, and a better future. Find out how you can make a 10x difference.

Individuals seeking employment at 10x Genomics are considered without regards to race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation, or any other characteristic protected by applicable law.

10x does not accept unsolicited applicants submitted by third-party recruiters or agencies. Any resume or application submitted to 10x without a vendor agreement in place will be considered unsolicited and property of 10x, and 10x will not pay a placement fee.